Marketing

Making DEI your “strategic focus” no matter your sector

Culture and inclusion leader Dr Femi Olu-Lafe explains what firms need to know about implementing a diversity and inclusion strategy

Social justice movements are impacting marketing campaigns

Marketers are pursuing more diversity in campaigns, but aren’t collaborating with DE&I professionals

Digital agencies lack age, gender and race diversity but score well on LGBT+ inclusion

Digital marketing has a higher number of LGBT+ identifying staff than the UK population average

Employee diversity can create an outstanding customer experience

Hiring diversity and creating psychological safety for all team members has a positive impact on customer experience

Psychology expert Dr. Femi Olu-Lafe is Kinesso’s new SVP Culture and Inclusion

Dr. Olu-Lafe brings significant academic and DEI research experience to her new role

Why skills are more important than degrees in today’s workplace

IWD21-Insight from Global Female C Suite Leader Teresa Barreira of Publicis Sapient

Inclusivity is today’s marketing imperative

Although the world has moved on, marketers are still using the same outdated categories in business, putting aside inclusivity