advertising

Representation, democratisation and the need to do less, better

DEI needs a broad skill set and here is why…

Firms could see “limited hiring success” if they don’t pursue diversity in recruitment ads

Following a spike in job vacancies, firms won’t fill their roles unless they make their recruitment adverts more diversity friendly

Digital agencies lack age, gender and race diversity but score well on LGBT+ inclusion

Digital marketing has a higher number of LGBT+ identifying staff than the UK population average

Searches for visuals of Muslim people and Islamic culture up in business communications

Showcasing diverse people in visual communications is one thing, but are they being authentically portrayed?

Why advertising needs to further evolve to be inclusive of diverse communities

…this includes avoiding tokenistic campaigns and stereotyping while respectfully representing the diverse communities they serve

Inclusivity is today’s marketing imperative

Although the world has moved on, marketers are still using the same outdated categories in business, putting aside inclusivity

Recruitment firm uses AI to remove gender bias from job adverts

A talent acquisition firm is partnering with a tech company to remove gender bias from its job postings

Ogilvy: don’t just talk about diversity and inclusion – take action

Advertising and marketing giant Ogilvy UK is spearheading the drive to make the creative industries more diverse and inclusive

New campaign boosts female representation in media and advertising

Natwest and Getty images’ #BeTheRoleModel campaign celebrates the success of female small business owners from industries across the UK

Ad agency launches free accommodation employment scheme

The Barracks provides a supportive and safe employment scheme for candidates from lower-socio economic backgrounds.