IPsoft Launches Initiative to Promote Women in AI

Women in AI launched in support of International Women's Day to foster greater female interest in science, tech, engineering and math careers.

IPsoft has launched Women in AI to recognise the contributions of women in technology and recommend how the industry can support the next generation of female leaders.

Starting this week and running throughout the Spring, IPsoft will regularly highlight and profile female pioneers in STEM and AI. The aim is to inspire other women to investigate how they contribute to the AI revolution and the Future of Work. 

“As numerous studies show, there is a lack of female role models in STEM, and the World Economic Forum regularly insists that this situation must change,” said Marie Angselius-Schönbeck, Head of Corporate Communications at IPsoft and founder of the Women in AI initiative. 

“The Women in AI programme is a first collective step to band together females from fifteen countries, and encourage more females to write the next chapters in technology, history and innovation. With our initiative, we want to highlight the far-reaching and innovative work, as well as the brilliant minds, of some amazing women around the world.”

Women in AI

Women in AI shares the powerful work being done by women who are adopting and promoting AI technologies within their companies. These executives are at the forefront of the AI-enabled revolution, propelling their businesses forward and creating massive change across the sectors in which they operate.

IPsoft hopes that this initiative opens the door for more women to pursue careers in STEM, and shrinks the industry’s gender gap. It says the industry as a whole needs to do more to support the next generation of female leaders.

Marie Angselius-Schönbeck, Head of Corporate Communications at IPsoft and founder of the Women in AI initiative.

“As numerous studies show, there is a lack of female role models in STEM, and the World Economic Forum regularly insists that this situation must change.

The Women in AI programme is a first collective step to band together females from fifteen countries, and encourage more females to write the next chapters in technology, history and innovation. With our initiative, we want to highlight the far-reaching and innovative work, as well as the brilliant minds, of some amazing women around the world”

Cultural change

Eva Valle Gutierrez, Director of Operational Control at Bankia.

“I think that all companies must work on actions that allow cultural change, actions aimed to all, men and women, with a fundamental premise: Your gender does not define your future. We excluded ourselves from everything related to science and technology in the past, since that was a field of ‘men.’ Something as simple as pink is for girls and blue for boys, we are emotional and they are technical — it was what determined our decisions, both for us and for them.

Once the doubts are cleared, our brain is prepared to understand technology. Women are habitual users of technology and therefore we are prepared to participate in its design; we are practical experts in solving problems in our day to day activities, we are creative and innovative, and everyone knows that we are capable of doing several things at the same time.”

Mentorship

Shelby Austin, Managing Partner, Growth & Investments at Deloitte.

“You need different mentors for different stages of your career. I couldn’t have done it without a lot of their advice along the way. Girls need to get hands on access to critical mentorship early. We need to create a more inclusive workspace. Set the tone from the top and make leaders responsible for inclusion, make changes to the system by which we evaluate our leaders, and use performance reviews as an opportunity to discuss inclusion challenges and opportunities.”

Forward thinking

Akiko Fukuda,  General Manager of the Cotoha virtual assistant service at NTT Communications.

“I feel like the CEO of my own start-up because I’m able to work on innovative and forward-thinking initiatives, but with the support of a global Fortune 100 company behind me. Be clever — use being a woman to your advantage. Men tend to follow unwritten rules; women know the rules but can break them, which is great for innovation like AI.”

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